Its easy, the secret of a good business!

Having studied many companies, a large proportion run by accountants, its amazing that for most the top focus is Profits and Costs.

Companies will never realize their potential if their main focus is on Profit and Costs, for a company to really move forward the top focus must be Customers and Employees, if your Customers and Employees are happy and loyal Profits and Cost Control will follow but if its the other way around full potential is rarely realized.

The trouble is that this is hardly ever understood by accountants, companies should aim to have people who understand the business making the runs and accountants keeping the score!

The author operates:
www.mastertheinternet.co.uk and  www.channelshopping.co.uk  

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